Objectives: The objective of this course is for students to understand social media, social media tools and their applicability to formation of social media policy. The course provides students with a broad approach to the history, theory, technology, impact, and strategic uses of social media.
Level: Sri Lanka Qualification Framework Level 1 (Certificate in Social Media leading to a Diploma in Social Media)
Course Fee: Registration Fee – Rs 1,500/-; Course Fee – Rs 20,000/-; Examination Fee – Rs 1,000/-
Medium: English
Entry Requirement: After G.C.E. O/L with pending results
Course Duration: 06 months (30 credits)
Teaching Methods: Lectures, Practical Sessions, Assignments, Project, Discussions and Presentations
Evaluation Methods: Assignments, Presentations, Project Evaluations, Examinations/Tests
Course Outline:
| No | Module |
| 1 | Introduction to Social Media |
| 2 | Fundamentals in Social Media |
| 3 | Theories of Social Media |
| 4 | Social Media Experiment: pros and cons |
| 5 | Social Media on Global Stage |
| 6 | Social Media Campaigning |
| 7 | Application of Social Media |
| 8 | Social Media Policy |
| 9 | Social Media Glossary |
| 10 | Social Media Project – Social Media Policy |